I. Lazada Thailand Lowers Commission Rates on September 28
Recently, Lazada Thailand announced that starting from 00:00 on September 28, 2025, it will adjust its commission rates and reduce fees for relevant marketing activities. The new standards will apply to all orders created on and after this time.
Officials stated that this rate adjustment aims to further optimize the service experience, reduce sellers' operating costs, and thereby enhance their competitiveness. Specific details of the rates will be released in the seller backend.
In recent years, Thailand's e-commerce market has developed rapidly. It is expected that by 2027, the scale of Thailand's e-commerce market will reach 1.6 trillion Thai baht, making it the second-largest e-commerce market in Southeast Asia, second only to Indonesia.
II. TikTok Shop Singapore's Live Streaming Sales Increase by 90% Year-on-Year
Recent data released by TikTok Shop Singapore shows that the platform's live streaming sales have increased by 90% year-on-year, while sales of local brands have grown by 58%. The fashion and beauty categories are leading the growth.
III. Lazada and Tmall Achieve System-Level Integration for Direct Access to the Southeast Asian Market
Following Taobao's overseas expansion project last year, ahead of this year's "Double 11" (November 11 Shopping Festival), Lazada has completed system integration with Tmall. This enables Tmall brands to expand into five overseas markets—Malaysia, Singapore, Thailand, Vietnam, and the Philippines—with "zero entry barriers". This project has been named "One-Click Easy Overseas Expansion".
As an Alibaba-owned platform that has long been deeply rooted in Southeast Asia, Lazada has strong localized capabilities. This marks the first time Lazada has achieved system-level integration with Tmall, which means it will fully open up its localized team support and operational capabilities to Tmall merchants, helping Tmall sellers tap into the Southeast Asian market through direct and efficient operational methods.
